Topic: Enhancing Business Effectiveness Through Storytelling
Overview/PremiseBusiness
Effectiveness requires deep understanding of business challenges, the people who are impacted, and what solutions look like and do. The ability to mine a story for deep meaning and deep understanding refines and sharpens understanding and assumptions about business concerns to improve concepts, insights about them, and perspectives to guide and control action.
Objective
The purpose of this program is for the audience to experience enhancing business effectiveness through storytelling by listening to a narrative and then working through example questions and issues to achieve and validate meaningful insights anchored in a clear and deep understanding of business terms and ideas embedded in the story.
Learning Objectives
•Mine a story for content related or applicable to business •Explore the content of thestory within context to clarify and deepen understanding •Launch a go-forward use of the approach
•Mine a story for content related or applicable to business
•Explore the content of thestory within context to clarify and deepen understanding
•Launch a go-forward use of the approach
Speaker: Dr. Susan A. Garfield
Dr. Susan A. Garfield has decades of experience in the worlds of business, technology, education, and performance. As a computer programmer, teacher, trainer, storyteller, coach, and mentor, she faces any question or challenge with an exploratory, agile, "yes-and" approach.
Dr. Garfield holds Bachelor's and Master's degrees in Mathematics and in Literature, a Ph.D. in Humanities/Comparative Literature, an MBA, and certification as a PMP. As a developer of business application systems and a project leader and manager, she has seen again and again how intention, expression, and interpretation converge to support and to subvert business and technological relationships, outcomes, and results.
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